Apple Overtakes Samsung After 12 Years As The World’s Best Smartphone Sales
January 17, 2024 / By Zunair Tahir / Tech News
After competitor Samsung’s 12-year reign as the top smartphone, evidence indicated that Apple’s iPhone has finally overtaken it as the best-selling smartphone globally.
Data from the International Data Corporation, which was made public on Monday, indicates that while Samsung sold 226.6 million handsets in 2023, the iPhone sold 234.6 million, taking the lead from the South Korean company.
According to IDC, Samsung has a 19.4% market share, while the US tech giant held a 20.1 percent share.
According to analysts from the widely followed market tracker, Apple’s growth may be attributed to the popularity of high-end products like the iPhone.
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They also mentioned low-end Samsung competitors like Transsion and Xiaomi in addition to Honor and Google, pointing to an increasingly fragmented market for Android-powered devices.
The IDC stated that Samsung’s decline in sales was also impacted by the popularity of Huawei’s well-received products in China.
The sales information was released ahead of Wednesday’s anticipated unveiling of the newest Samsung models at an event in California.
IDC reports that worldwide smartphone shipments fell 3.2% to 1.17 billion units in 2023, but the company also notes that the market was rebounding after a down spell.
The IDC stated in a statement that “growth in the second half of the year has cemented the expected recovery for 2024.”